The point of the custom lighter is to have the customer actually like the design and use it. A simple QR code or a website URL is enough too. ‍ How a brand can utilize custom lighter wrapsīusiness card substitute: If your industry finds it appropriate to hand out a lighter, then custom Bic lighters would be a perfect way to introduce yourself to a new customer. Personalized lighters are a great way to keep your brand top of mind and spread ideas. On the other hand, an outdoor supply store or a medical marijuana shop could have great success implementing custom lighter skins into their customer experience. It generally wouldn't be a good idea if dentist offices gave out lighters to their customers. However, custom lighters must be appropriate for your brand or industry.

A well-designed lighter that's given in replacement of a business card could have a huge impact on memorability and brand awareness. Lighters are among some of the most commonly used and carried items in the world. The business potential of custom Bic lighter wraps.

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